Beverly Hills has long been synonymous with cosmetic surgery innovation, and the patient population that visits the practices of Drs. David Kim and Eugene Kim is among the most knowledgeable and discerning in the world. Here is a look at the five procedures generating the most interest right now, and what is driving each trend.
1. Breast Augmentation
Breast augmentation consistently ranks as the most performed cosmetic surgery in the United States, and Beverly Hills is no exception. The most notable evolution in recent years is the shift toward natural-looking results: anatomy-based implant sizing, cohesive silicone gel implants, and technique refinements that prioritize proportionality over sheer volume. Patients today arrive to consultations with a clear aesthetic in mind, one that looks like a natural enhancement, not an obvious procedure.
The introduction of structured implants and the continued refinement of fat grafting as an adjunct to augmentation have expanded the options available to patients who want volume improvement with minimal risk of an unnatural look or feel.
2. Rhinoplasty
Nose reshaping remains one of the most requested facial procedures in Beverly Hills, driven both by aesthetic goals and by growing awareness of functional rhinoplasty. Ethnic rhinoplasty, procedures that enhance the nose while honoring the patient’s cultural heritage, has become a significant and growing subspecialty. Patients of Asian, Middle Eastern, and Hispanic descent represent an increasing proportion of rhinoplasty consultations.
The rise of social media and selfie culture has also contributed to a surge in rhinoplasty interest, as patients become more attuned to the way their nose appears in photographs.
3. Facelift
Modern facelift techniques have transformed this procedure from something associated with dramatic, obvious change to a highly refined restoration of youthful facial anatomy. Many patients in their 40s and early 50s are now pursuing early-intervention facelifts, before aging becomes advanced, which allows for subtler, more natural changes with longer-lasting results.
The combination of facelift with fat grafting and skin resurfacing has become increasingly common and produces comprehensive rejuvenation that no single treatment could achieve alone.
4. Mommy Makeover
The combination of tummy tuck, breast surgery, and liposuction remains one of the most commonly requested multi-procedure packages in Beverly Hills. Patients can explore all mommy makeover options at Beverly Hills Plastic Surgery.
Post-pandemic lifestyle reprioritization has contributed to a meaningful increase in mommy makeover consultations, as many women who delayed elective procedures during the pandemic are now actively pursuing their aesthetic goals.
5. Body Contouring (Liposuction and Tummy Tuck)
Body contouring procedures, whether standalone liposuction, tummy tuck, or a combination, continue to be among the most requested treatments from patients at or near their goal weight with stubborn areas that do not respond to diet and exercise. High-definition liposuction, which creates more defined muscular contours, is gaining popularity among patients who want the appearance of an athletic physique.
What These Trends Tell Us
Across all five categories, the unifying theme is a move toward natural-looking, proportionate, and personalized results. Today’s Beverly Hills patients are not seeking obvious transformation, they are seeking an expertly refined version of themselves. Both Drs. Kim share this philosophy, and it informs every aspect of the care they provide.
Drs. David Kim and Eugene Kim provide all of these procedures to patients in Beverly Hills, Los Angeles, and the greater Southern California region. Contact Beverly Hills Plastic Surgery to schedule your consultation.
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